Our Ethos
Our passion is to enhance and simplify your wellness routine with all-natural, scientifically-backed products that are easy to use and deliver real results. No fluff, no fillers – just what works.
Our Story
Rooted in Purpose
Founded in 2024, OVEV was born from my personal journey through IVF and new motherhood — a time when self-care felt impossible. I searched for a wellness brand, especially in haircare, that understood the need for premium, effective treatments made for busy women. When I couldn’t find it, I created it.
OVEV is built on one belief: wellness starts from the top. I wanted products that made women feel good, without sacrificing time, quality, or wellbeing. Our formulas are natural, evidence-based, and planet-friendly — designed to fit effortlessly into your life, not take it over.
Because I believe you shouldn’t have to choose between your schedule and yourself. With OVEV, you can have both.
Welcome to our world — I can’t wait for you to feel the difference.
— Jessica, Founder
Jessica, Founder.
meet ovev
More than simply our name, OVEV represents our brand story and journey. Rooted in Greek heritage, our products encapsulate the essence of beauty, velvety softness, wellbeing, and finding depth and meaning in ourselves – no matter what life throws our way.
OMORFIA | Beauty
VELOUDINOS | Comfort
EVEXIA | Wellbeing
VATHIA | Depth
We believe that true beauty emanates from within and radiates outward, illuminating every aspect of our lives. When we feel good about ourselves – from the inside, out – we’re able to represent the best version of ourselves, always.
THE GIDGET FOUNDATION
My journey into motherhood was transformative—beautiful yet challenging. Like many new mothers, I faced the overwhelming waves of postpartum depression and anxiety, often feeling isolated and unsure where to turn. This experience ignited our mission to support not just the body, but the mind, during the perinatal period.
That's why we are proud to partner with the Gidget Foundation Australia. Through this partnership, we commit to donating $1 from every sale to the Gidget Foundation Australia. By choosing OVEV, you're not only investing in your own well-being but also contributing to a community that believes in the importance of mental health during the perinatal period.
Gidget Foundation Australia supports the mental health of expectant, new and potential parents to ensure they receive accessible, timely and specialist care.
With 1 in 5 mothers and 1 in 10 fathers in Australia suffering from perinatal depression and anxiety, it's crucial all families can access support. As the leading and largest national provider of perinatal mental health services, GidgetFoundation Australia offers free individual and group psychological counselling services nationwide.
Visit www.gidgetfoundation.org.au for more information, helpful resources, including fact sheets and blogs, and access to their podcast series exploring real-life stories, 1 in 5 mothers, 1 in 10 fathers.
Together, we can help ensure that no parent faces this journey alone. Thank you for supporting this cause with us.
“At OVEV, we believe in simplifying beauty routines without sacrificing results or breaking the bank. Every woman deserves products that work as hard as she does, offering effortless care that seamlessly fits into her lifestyle."
Ingredients Matter
We’ve collaborated with a team of scientists to develop evidence-based, cruelty-free and vegan-friendly products that are a cut above the rest. Our ingredients are premium and naturally-derived, because we’re passionate about a clean planet, clean products, and clean hair. Naturally.
